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Anka's site.

I built the AI concierge for a national museum's AI summit, co-founded a platform, and designed two sites from scratch. 21, Melbourne, doing all of it at once.

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Anka's voice AI assistant

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At heya I built Nelly, the AI concierge for the National Communication Museum's AI Summit 2026, and pushed live agent performance up 30% in three weeks. I'm 21, studying at Melbourne, and alongside that I co-founded Webber to fix how influencers and brands work together, ran full rebrands, multi-platform campaigns and shipped UI directly in code. I move fast, take real ownership, and figure most things out before I have to ask.

30% Agent performance lift, 3 weeks
100%+ Engagement growth, every platform
2 Ventures live right now
24 hr Production agent rebuilt from scratch
AI Concierge · National Communication Museum · 2026

Nelly · NCM AI Summit Concierge

Built Nelly, the AI concierge for the National Communication Museum's AI Summit 2026. A public-facing voice agent representing a national institution, designed and shipped live for the event. I owned the agent logic, prompt architecture and conversational design from brief to live, with the team at heya.

AI · Systems · heya voice ai

Parlance

My solo project at heya. An optimisation system for AI voice agents that structures knowledge bases, system prompts and LLM behaviour so agents actually handle real queries reliably.

Product · Platform · Co-Founded

Webber

Co-founded a platform that closes the gap between influencers and brands. Handles brand deal infrastructure, campaign participation and creator intelligence, so both sides stop leaving money on the table.

Mar 2026 – now heya voice ai

AI Conversation Engineering & System Building

Built Nelly, the AI concierge for the National Communication Museum's AI Summit 2026. A public-facing voice agent live in front of real museum visitors. Pushed our live agent performance up 30% in three weeks by restructuring prompts, redesigning the knowledge base and tuning LLM behaviour. Rebuilt a client's broken production agent from scratch in 24 hours. Set up versioning and PM systems for internal AI work so briefs actually turn into shipped product.

Jun 2025 – now Webber

Co-Founder · Product & Growth

Built the platform from scratch to close the gap between influencers and brands: brand deal workflows, campaign tooling, creator intelligence. I own product direction, growth strategy and execution. Took it from an idea to a live product while making all the calls a founding team makes every day.

Sep 2025 – Jan 2026 Australian Finance Brokerage

Marketing & Design Strategist

Ran a full rebrand: identity, colour system, website rebuild. At the same time, content strategy across Instagram, LinkedIn, Facebook and TikTok. Engagement grew over 100% on every platform, and we hit #1 on Google through organic SEO alone. Also shipped UI elements directly in code.

Mar 2025 – Dec 2025 University of Melbourne

Arts Student Forum Co-Chair

Co-chaired the undergrad student forum for the Arts community. Sat between faculty and students to push real changes through.

n8n Retell Vapi Webhooks Automations MCPs Lovable Cursor Claude Code Python basics

Product & Growth

Strategy, roadmap, execution, iteration. I take full ownership from ambiguity to shipped. I've managed product cycles, built PM systems from scratch and grown platforms without a playbook to follow.

Notion · Linear · Figma · Analytics · Go-to-market

AI Systems Design

I build the layer that makes AI agents actually work in production. Prompt architecture, knowledge base structuring, LLM behaviour frameworks, system prompt engineering. Reliable at scale, not just in demos.

Vapi · Claude · Gemini · ElevenLabs · Cursor · n8n · Automations · RAG pipelines

Creative & Brand

Design and content as a business lever, not decoration. I've rebuilt brand identities from zero, run multi-platform social campaigns, hit #1 on organic SEO and shipped UI directly in code.

Figma · HTML/CSS · Adobe CC · Paid social · SEO

Brand design and social campaigns built from scratch for Webber and heya.

Webber: Waitlist Live
Webber: We Connect The Dots
Webber: Influencer Marketing Is Broken

Webber · Brand & Campaign Design · 2025


heya voice ai · AI coordination campaign

Multi-variant paid social campaign for heya. Three copy concepts, each tested across dark, purple gradient and warm gradient creative. Built for LinkedIn and Instagram, targeting SMB decision-makers.

3 variants · 3 concepts · scroll to explore →

Heya: Is AI right for your business? Dark
Heya: You run killer ads. Dark
Heya: You do the legal work. Dark
Heya: You run killer ads. Purple
Heya: You do the legal work. Purple
Heya: Is AI right for your business? Purple
Heya: Is AI right for your business? Warm
Heya: You do the legal work. Warm
Heya: You run killer ads. Warm

Heya Voice AI · Paid Social Campaign Design · 2026

Two sites designed and shipped end to end — built to show what AI products look like when the person making them actually uses these tools every day.

01 · heya New site design

Layout, motion and visual system for the new heya website — built to feel like a real software product, not another AI startup template.

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02 · parlance Voice widget design

A custom voice widget with live amplitude bars, draggable scrubbing and live transcription — designed to sit inside a page like it belongs there.

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Let's connect.

Open to roles in product management, AI engineering and growth, especially at companies building with AI or moving fast on hard problems. Always happy to chat, even if nothing's open right now.

Allow access to Anka's narrator. She can't hear you until you let her in at the end of the tour.